The award-winning #BanksNeverAskThat anti-phishing consumer education campaign is back with refreshed content starting in October 2021. On the latest episode the ABA Banking Journal Podcast — sponsored by S&P Global Market Intelligence — bank marketer Megan Kenley discusses Bank of Utah’s #BanksNeverAskThat experience, some of the results seen from participating (including helping a customer recognize and stop a money mule scam) and how Bank of Utah will adapt the campaign materials for its 2021 participation.
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This episode is sponsored by S&P Global Market Intelligence.
In this episode: