ABA: SCAM Act will compel social media companies to protect consumers
As long as fraudulent ads continue to drive revenue for social media platforms without consequence, more must be done to ...
Tag: Social media
Nebraska lawmakers consider bills to require social media, telecoms to mitigate fraud
Banks have long been on the front lines of protecting customers from fraud, but they can’t do it alone, and ...
SCAM Act introduced in House
Two House lawmakers have introduced legislation directing social media companies to take steps to fight fraudulent advertisements on their platforms. ...
Channel focus: Where bank marketers are investing for 2026
Getting the media mix right is one of the most important tasks a bank marketer does since it can make ...
FTC warns consumers about social media check fraud scam
The Federal Trade Commission is warning consumers that social media posts sharing an alleged checking account “hack” is actually a ...
This bank loves in-person connections
Visits to local businesses by Bank Five Nine’s CEO are surprises, but clues are part of the plan.
Delivering professionalism and customer service through a screen
Effectively marketing use of interactive teller machines to a loyal customer base can be fun.
Jingles all the way?
Music is still part of bank marketers’ tool kits, but in new ways. ‘I think brands have the opportunity to ...
The value of video to social media
‘It allows banks that aren’t big names with massive budgets to lean into what makes them different.’
Time to TikTok?
The popular app is where Gen Z goes for trends, news and even financial advice. Here’s how some banks are ...
