Brand vs. Campaign Marketing

A Marketing Money Podcast

The Marketing Money team is bringing the heat once again. Inspired by a conversation with a fellow bank marketer, John Oxford of Renasant Bank and Josh Mabus of Mabus Agency discuss the differences between brand advertising and product-centric campaigns.

Which strategy does your bank use? Which should it be using? You may want to seek shelter, because Josh is dropping truth bombs left and right this week.

Get ready for an action-packed episode of the Marketing Money Podcast that you won’t want to miss.