A Marketing Money Podcast
With the usage of mobile devices surpassing desktops, geo-fencing and geo-conquesting are two of the hottest trends in marketing. These location tracking tools allow you to specifically target customers in specific locations with location-specific messages.
Location-based marketing is all about finding the right person at the right time with the right message—all in the digital and mobile space—to lead them to your bank.
Listen in as John Oxford of Renasant Bank and Josh Mabus of Mabus Agency discuss this emerging technology in depth in the first Marketing Money podcast.
Online training in digital, mobile and social media from ABA.