A Marketing Money Podcast
On the latest Marketing Money Podcast, John Oxford hands the mike over to the team at Rain Local to talk about digital advertising, building smart customer databases and geo-conquesting.
Rain Local has been pulling levers and pushing buttons behind the scenes of some of Renasant Bank and Mabus Agency’s most successful digital campaigns. Listen as Josh Mabus of Mabus Agency gets them to share some of their secrets.
It’s all on this week’s Marketing Money Podcast.
The mutual bank holding company structure preserves local identity while addressing shared operational challenges.
The path forward for banks is not about collecting more data but utilizing what is available to its highest potential.
Branches are evolving to support client-family-advisor privacy and technology-enhanced settings.
SPONSORED CONTENT PRESENTED BY ALKAMI TECHNOLOGY Research shows that 88% of the most digitally mature financial institutions have deployed or started to deploy modern data solutions within their organization. Sixty-seven percent of this cohort of financial institutions can...
Consumer preferences, emerging technology and merchant incentives have altered the debit market.
Separate surveys by Wells Fargo and TD Bank found that an increasing number of people are turning to AI for financial advice, although they still prefer humans to make the final call on financial decisions.
