ABA Banking Journal
No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
SUBSCRIBE
ABA Banking Journal
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
No Result
View All Result
No Result
View All Result
Home Retail and Marketing

Bank Branch as ‘Third Place’

August 23, 2019
Reading Time: 1 min read

Banks across the country are finding new ways to use their real estate—to serve customers, engage their communities or lend a hand. In the gallery above, check out five banks whose branches serve a creative purpose beyond tellers and transactions.

First National Bank’s teller lobby in Bastrop, Texas, features a mural showing local history from Spanish settlement to the present. School groups often drop by for field trips to learn about local history, says the bank’s marketing officer, Connie Cruise Juarez.
State-chartered Citizens Bank of Edmond took an underused bank-owned space near its Edmond, Okla., headquarters and repurposed it as a community coworking space.
“We have . . . five different companies that I know of that are working together with . . . million-dollar deals,” says Vault 405 community manager Tabatha Thurman. “That would have never happened if they weren’t part of our coworking space.”

HomeTown Bank’s Waconia, Minn., branch opened in a building that was in a prime location but too big for the bank’s needs. The team filled the extra space with local coffee brand Mocha Monkey. The popular coffee shop (which stays open after banking hours; the bank lobby is secured with a grill when the bank is closed) ended up bringing in new customers. It “brought so many people through our doors in an otherwise really difficult industry to get people to walk in and check out a brand new bank,” says VP Michael Orth.
Sound Community Bank’s branch in Port Ludlow, Wash., offers a portion of its branch building at no charge to the Port Ludlow Art League, a community of over 100 Olympic Peninsula artists working in photography, pottery, jewelry, glass, fiber arts and cards, among other media. “We support them extensively in a variety of endeavors,” says bank VP Brady Robb.
Several years ago, First International Bank and Trust, based in Watford City, N.D., redeveloped its Main Street headquarters to include a steakhouse and saloon, community amenities that the small Great Plains town needed. It took some time, but CEO Steve Stenejhem says the concept eventually took off, and now the bank builds restaurant space into all its new branches, generating non-interest income. The Bakken oil boom brought lots of new residents, and today the bank hosts two locations (in Watford City and Bismarck) of the popular Stonehome microbrewery and restaurant.

 

Tags: Bank branchesCommunity engagement
ShareTweetPin

Author

Evan Sparks

Evan Sparks

Evan Sparks is editor-in-chief of the ABA Banking Journal and senior vice president for member communications at the American Bankers Association.

Related Posts

CFPB: Digital marketers not exempt from Consumer Financial Protection Act

Digital marketing broadens its horizons

Retail and Marketing
May 18, 2026

Banks are seeking new options to integrate with traditional delivery channels to better offer innovative products and experiences. 

Podcast: How consumer deposits drive full relationship banking

Podcast: How consumer deposits drive full relationship banking

ABA Banking Journal Podcast
May 14, 2026

In an environment with higher-yielding options, how can banks compete for effectively for deposits? Marc Womack of TD Bank discusses his approach to maximizing data, customizing deposit offerings, developing valuable product bundles and using both physical and digital...

Digital debit: Table stakes for consumer payments

Digital debit: Table stakes for consumer payments

Payments
May 13, 2026

To ensure the highest level of security, what does the right level of friction in the process look like?

CEO Q&A: Organically grown banking

CEO Q&A: Organically grown banking

Community Banking
May 11, 2026

First Interstate Bank CEO Jim Reuter sees digital offerings, brand density as keys to bank growth.

Podcast: Tech transformation and AI to power bank growth

Podcast: Tech transformation and AI to power bank growth

ABA Banking Journal Podcast
April 29, 2026

F.N.B. Corporation has grown assets nearly 10x in two decades. On the latest episode of the ABA Banking Journal Podcast, presented by Nexcess, Vincent Delie discusses the role of data science, tech transformation and AI capabilities in supporting...

The value of deepening engagement with Hispanic communities

The value of deepening engagement with Hispanic communities

Community Banking
April 28, 2026

Leaning into local roots and relationships can create authentic connections. ‘If we do not identify what they need, then we are not going to be able to help them.’

NEWSBYTES

New executive orders target banks and citizenship, nonbank access to Fed services

May 19, 2026

ABA: Clarity Act needs further refinement

May 19, 2026

Largest Bitcoin kiosk operator files for bankruptcy

May 19, 2026

SPONSORED CONTENT

Credit Memos at the Convergence Point

Credit Memos at the Convergence Point

May 1, 2026
Digital Account Opening: Think Outside the Box for Maximum Business Impact

Digital Account Opening: Think Outside the Box for Maximum Business Impact

April 29, 2026
Why Your Systems Keep Slowing Down — and What to Do About It

Why Your Systems Keep Slowing Down — and What to Do About It

April 21, 2026
Planning Your 2026 Budget? Allocate Resources to Support Growth and Retention Goals

How leading banks are enhancing customer engagement through financial data insights

April 10, 2026

PODCASTS

Podcast: How consumer deposits drive full relationship banking

May 14, 2026

Podcast: How an Ohio banker talks with policymakers about stablecoin issues

May 6, 2026

Podcast: Tech transformation and AI to power bank growth

April 29, 2026

American Bankers Association
1333 New Hampshire Ave NW
Washington, DC 20036
1-800-BANKERS (800-226-5377)
www.aba.com
About ABA
Privacy Policy
Contact ABA

ABA Banking Journal
About ABA Banking Journal
Media Kit
Advertising
Subscribe

© 2026 American Bankers Association. All rights reserved.

No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive

© 2026 American Bankers Association. All rights reserved.