Engaging with Appropriate Content

A Marketing Money Podcast

For marketers, content is not an option. But writing takes time—and the video camera does not love all its subjects equally. You need to find the right voice, demonstrate your value, and say something more than the same old stuff everyone else is saying.

In their latest podcast, John Oxford of Renasant Bank and Josh Mabus of Mabus Agency sit down with Carey Rome and Lisa Beck of Cypress Resources to discuss the real-world challenges of content creation within each channel.

Find out why hot content is better than hot lunch, why you need to watch out when you use the word “hot,” and who wins the bloviation award of the week.

It’s all on the Marketing Money Podcast.