ABA Banking Journal
No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
SUBSCRIBE
ABA Banking Journal
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
No Result
View All Result
No Result
View All Result
Home Retail and Marketing

Checking Accounts

May 19, 2017
Reading Time: 1 min read

Checking accounts are necessary, but they’re confusing. The choices are endless due to an insane variety of options for products that essentially do the same thing. Senior adults, students, rewards, interest, free, etc. — there are so many options for consumers. How  do you know which ones are right for your target market and your bank?

In this Marketing Money Podcast, John Oxford of Renasant Bank and Josh Mabus of Mabus Agency discuss the various types of checking accounts, their pros and cons, and why they may or may not be right for your bank. Also as an added bonus, here’s a clip of John on Fox discussing bank reg reform. It’s mentioned in the podcast so we’ll save you the Googling and provide you the link here (around 1:30): John on Fox Business.

Tune in to the latest installment of the Marketing Money Podcast.

Tags: ABA Bank Marketing PodcastChecking accounts
ShareTweetPin

Related Posts

Recycling the narrative on cash

Recycling the narrative on cash

Community Banking
January 14, 2026

Cash may not be king, but consumers have not dethroned it completely. What can U.S. banks do to handle cash more efficiently?

Getting ready for the great wealth transfer

Getting ready for the great wealth transfer

Wealth Management
January 13, 2026

A good first step for banks to confront this challenge is to focus very intentionally on intergenerational wealth management.

Podcast: The incredible shrinking penny (circulation)

Podcast: The incredible shrinking penny (circulation)

ABA Banking Journal Podcast
January 8, 2026

ABA's Steve Kenneally on the Fed's decision on penny deposits, the operational challenges the penny phaseout poses to retailers and banks, and ABA's advocacy on coinage reform.

FCC rules that consent is required for AI-generated voices in outbound calls

FCC strengthens Robocall Mitigation Database

Compliance and Risk
January 7, 2026

The FCC issued a final rule that requires voice service providers to provide more timely updated information to the Robocall Mitigation Database and provides increased penalties for non-compliance. The rule is effective Feb. 5.

ABA Fraudcast: FTC report shows how elder fraud is expanding

Compliance and Risk
January 7, 2026

Driving skyrocketing losses is significant increases in scams totalling $100,000 or more.

FCC grants ABA-requested extension of ‘revoke all’ rule’s effective date

FCC grants ABA-requested extension of ‘revoke all’ rule’s effective date

Compliance and Risk
January 6, 2026

The FCC issued an order extending the effective date of the “revoke all” rule from April 11, 2026, to Jan. 31, 2027. Under the revoke all rule, a bank or other business is required to treat a consumer’s...

NEWSBYTES

Democratic senators introduce bill to lower credit card late fee cap

January 16, 2026

Gould suggests easing bank resolution planning requirements

January 16, 2026

Survey: Merchants expand payment options, express interest in crypto

January 16, 2026

SPONSORED CONTENT

Seeing More Check Fraud and Scams? These Educational Online Toolkits Can Help

Seeing More Check Fraud and Scams? These Educational Online Toolkits Can Help

November 1, 2025
5 FedNow®  Service Developments You May Have Missed

5 FedNow® Service Developments You May Have Missed

October 31, 2025

Cash, Security, and Resilience in a Digital-First Economy

October 20, 2025
Rethinking Outsourcing: The Value of Tech-Enabled, Strategic Growth Partnerships

Rethinking Outsourcing: The Value of Tech-Enabled, Strategic Growth Partnerships

October 1, 2025

PODCASTS

Podcast: A Lone Star banking perspective

January 15, 2026

Podcast: The incredible shrinking penny (circulation)

January 8, 2026

Podcast: Cybersecurity in a mobile-first banking landscape

December 18, 2025

American Bankers Association
1333 New Hampshire Ave NW
Washington, DC 20036
1-800-BANKERS (800-226-5377)
www.aba.com
About ABA
Privacy Policy
Contact ABA

ABA Banking Journal
About ABA Banking Journal
Media Kit
Advertising
Subscribe

© 2026 American Bankers Association. All rights reserved.

No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive

© 2026 American Bankers Association. All rights reserved.