How are bank marketers using data?
Improving data capability offers marketers a meaningful opportunity to strengthen credibility and demonstrate value within their institutions.
Tag: Data analysis
Community banks’ strategic goals and planning
Big challenges, big goals and the tools community banks need to tackle them in 2025.
Unlocking Deposit Growth: How Financial Institutions Can Activate Data for Precision Cross-Sell
SPONSORED CONTENT PRESENTED BY ALKAMI TECHNOLOGY Despite growing urgency to increase deposits and open new accounts, many banks and credit ...
Bank marketers double down on AI
Bank marketers will continue to test the AI waters and find efficiencies and scale.
Data Analytics Empowers Bank Marketing Teams and Beyond
SPONSORED CONTENT PRESENTED BY ALKAMI TECHNOLOGY By: Marla Pieton, Sr. Director, Research & Thought Leadership Strategy for Alkami As reliance ...
How technology is changing for bank marketers
And how many institutions are using customer analytics to identify marketing opportunities?
Why It May Be Time for Your Bank to Expand into Dealer Commercial Lending
SPONSORED CONTENT PRESENTED BY DATASCAN Your community bank is the financial heart of the region. Businesses and families count on ...
Unlocking customer loyalty: The power of first-party data
Banks looking to maximize potential to remain competitive, serve customers and grow revenue have vast sources of insights right in ...
Gain Efficiencies and Other Timely Benefits with Data Analytics
SPONSORED CONTENT PRESENTED BY JACK HENRY Understanding data intelligence and analytics is increasingly critical to being able to serve today’s ...
Better tools, new brands
The inverted yield curve is escalating banks’ often technology-driven efforts to gather deposits.
