Survey: Bank CEOs prioritize strategic tech for agility, data to fight fraud
Deposits, loans, data and efficiency top the list of strategic priorities for community and regional financial institutions, according to a ...
Tag: Data analysis
How marketing teams can turn digital banking into a profit center
Understanding how to apply data knowledge to the customer experience can set banks apart from the competition.
Marketing’s role in data analytics
Survey findings reveal that marketers play a key role in the data strategy of their banks and that bank marketers ...
Audit committee expectations intensify as assets hit $1 billion
As banks approach two key asset thresholds—$500 million and especially $1 billion — they must begin preparing for new risks ...
Driven by Data
For Bernard Tynes, realizing the power of marketing takes the perfect combination of gut feeling and hard information.
To Expand Your Reach, Think Hyper-Personal
People expect to be treated individually and in a way that aligns with their values—in every business relationship.
The Science of Lending Leads: Mining Alternative Data in a New Mortgage Marketing Universe
Banks can become less reliant on third-party lead aggregators and reduce their cost of acquisition by better using what they ...
Integrated Risk Management for Real-Time Assessment of Operational Risks
Today’s fast-moving challenges for banks require modern data management, connectivity and analytics.
Four Marketing Trends to Prepare for in 2021
The year 2020 was like no other, but 2021 presents its own set of unique challenges for bank marketers.
Data Analytics Can Help Banks Gain Market Share While Minimizing Risk
It’s vital to verify data across sources to create a comprehensive 360-degree view of specific businesses.
