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Home Retail and Marketing

What Can Banks Learn from ESPN?

September 13, 2019
Reading Time: 1 min read
What Can Banks Learn from ESPN?

A Marketing Money Podcast

John Oxford of Renasant Bank and Josh Mabus of Mabus Agency have been thinking about ESPN’s Monday Night Football mix-up all week, and what banks can do to learn from it.

ESPN heard viewer complaints that down-marker graphics were easily confused with penalty graphics—and had the problem solved before halftime. Is your bank putting off customer service problems that could be fixed as easily?

Food for thought, and more from this week’s Marketing Money Podcast.

Tags: ABA Bank Marketing PodcastCustomer service
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