
Marketing Money Podcast: Are we human, or are we ChatGPT?
Considering the potential impact of almost-human chat tools in your bank marketing.
Considering the potential impact of almost-human chat tools in your bank marketing.
With the right training and tools, contact centers can be a central element of a bank’s strategy to affirm its commitment to ESG and build customer loyalty and trust.
The American Bankers Association joined the Consumer Bankers Association and Bank Policy Institute in asserting that banks provide superior customer service through a variety of channels and tools—including branches, online, mobile applications and telephone—in a comment letter submitted today.
The CFPB is seeking public feedback “related to relationship banking and how consumers can assert the right to obtain timely responses to requests for information about their accounts from banks and credit unions with more than $10 billion in assets, as well as from their affiliates,” according to a request for information issued today.
Rather than simply talking TO your customers with one-way SMS, banks benefit when they open up the conversation to talk WITH them.
Targeted marketing strategies have the potential to achieve big success in customer retention and acquisition.
Customers and the teams servicing them must have the ability to respond quickly with the right information.
Two Wisconsin banks take extra steps to adjust their branch services.
Mixing automation technology with useful data and smart communication encourages seamless connections that solve problems during a busy season.
Banks are balancing the need to provide help with their digital tools while continuing to deliver traditional banking customer service.