As part of its continuing effort to help banks communicate with customers and media outlets about the Oct. 1 EMV liability shift and the ongoing movement to chip cards, ABA has released a members-only backgrounder on chip cards. The backgrounder includes talking points and a summary of what the change means for consumers, how banks protect customer data and how to describe the EMV transition.
In addition to the backgrounder, ABA has supplied a customizable news release and an infographic that banks are freely invited to reproduce and share with their customers.
