COVID-19 Scams and the Elderly: Inspiring Savvy Seniors
Compliance professionals are uniquely positioned to educate older Americans about the growing number of scams surrounding the pandemic.
Browsing: Employee communications
Playing the Long Game
For bank marketers in the COVID-19 crisis, the objective is clear: Keep your eyes on the prize.
Internal Branding: Banking’s Secret Weapon
Branding goes beyond advertising and signage. Don’t neglect how your physical spaces shape your customer experience.
Five Social Media Moves Banks Can Make in the COVID-19 Crisis
Banks should act immediately to ensure their social media strategies are updated, actively managed and supportive of customer needs.
A Bank’s Airtight Social Media Strategy for 2020
As you think about your marketing strategy for 2020 and beyond, consider these three big social media trends and how to incorporate them into your social strategy the right way.
20/20 Foresight for M&A Communications Planning
Here’s a five-step approach to ensuring customers and employees see you in your best light during a merger.
Rebrand Implementation: What the Details Demand
While the implementation phase could be the most complicated part of the rebranding process, it also offers great opportunities. Some of them your bank may not have even considered when it made the decision to rebrand.
Creative Communications to Reach a Diverse Staff
Today’s workforce is more diverse than perhaps any time in previous history. At many banks, it is now common to have four generations of employees working together, from boomers and Gen Xers to millennials and now, Gen Z. Overall, this diversification has been a boon to American business, as it has been shown to drive innovation and improve the customer experience.
M&A Communications: Start Planning Early
These seven steps at the start of an M&A process will go a long way toward creating the best customer experience and optimizing the deal.
How Our Bank Engages Millennial Employees
By Katie Meyers