A new ABA research study determines how banks are now managing social media in 2019—what they’re doing right and what obstacles still persist.
Browsing: Customer acquisition
You look at a product online, maybe you add it to your shopping cart, but then decide to leave the site without checking out. Be prepared for that shopping cart to follow you. Everywhere. For days, or even weeks. That’s retargeting at its finest—and done well, it can be incredibly effective at driving conversions.