fTLD Registry Services — the company ABA helped set up to run the new .bank domain — has released a free guide to help bankers make the most of the .bank domain. Developed in consultation with the banking industry, “A Guide to Leveraging .bank” provides a framework for banks to communicate about their .bank domain plan with employees, customers and other stakeholders, as well as ways to educate executives, IT teams, marketers and vendors about the enhanced security a .bank domain can offer.
Consumer sentiment falls in April
The University of Michigan Consumer Sentiment Index decreased 8.4% in April compared to the month prior, landing at 52.2, according to final results for the month.