Submissions accepted through August 2, 2019
When is the last time you saw a bank ad that made you laugh out loud? Chances are, you have to search your memory pretty hard—and you still might not come up with anything. Do banking ads have to be so solemn, even as other industries are harnessing the power of humor?
Here’s what happened when marketers at 11 community banks across the country got together to make a video about the value community banking brings to the marketplace.