Tips for Simplifying Advertising

A Marketing Money Podcast

This week, John Oxford of Renasant Bank and Josh Mabus of Mabus Agency sort through the 20 advertising pointers outlined by “Wizard of Ads” author Roy H. Williams. They relate these advertising principles to the banking sphere, covering topics from SEO to budget allocation to marketing automation.

Is “advertising the tax you pay for not being remarkable”? Find out—along with John and Josh’s picks for overrated bands and underrated films.

It’s all on the latest Marketing Money Podcast.