ABA Banking Journal
No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
SUBSCRIBE
ABA Banking Journal
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
No Result
View All Result
No Result
View All Result
Home Mortgage

ABA Survey: Majority of Americans Prefer to Apply for Mortgages In Person

June 21, 2017
Reading Time: 1 min read

The majority of American consumers across all age groups — 60 percent — say they still prefer to apply in person for a mortgage loan rather than online, according to a new study by the American Bankers Association.  Seventeen percent said they would prefer to apply for a mortgage online, while 23 percent were unsure. 

“Banks invest billions of dollars to offer their customers the latest technology,” said ABA EVP Bob Davis. “But at the end of the day, nothing compares to sitting across the table, face-to-face with a banker when you’re making the single most important investment of your life.” While most preferred an in-person application, 61 percent said they consider mobile or online services very important for obtaining a mortgage or making payments.

The survey also explored factors holding consumers back from buying a home. Half of all respondents said that down payment funds and homeownership fees such as property tax and maintenance costs were barriers to homeownership. Just over 20 percent of all respondents said that student debt was a factor. Among consumers aged 18-29 years, that figure was even higher — 39 percent of that particular cohort said that student debt was keeping them from obtaining a mortgage.

Compared to other aspects of the home buying process, consumers say they are least confident in their personal knowledge of the mortgage process; just 34 percent considered their knowledge to be above average or excellent.

Tags: Consumer lendingSurveys
ShareTweetPin

Author

Monica C. Meinert

Monica C. Meinert

Monica C. Meinert is a senior editor at the ABA Banking Journal and VP for executive communications at the American Bankers Association.

Related Posts

ABA, associations object to CFPB ‘junk fee’ label for mortgage-related fees

ABA, associations propose bank capital reforms to boost mortgage lending

Mortgage
February 20, 2026

Saying that existing capital rules have discouraged bank participation in mortgage lending, ABA and seven other associations offered proposed reforms to help reverse that trend.

New York Fed: More people searching for jobs

ABA DataBank: Joblessness rose in 2025 for white-collar jobs

Economy
February 20, 2026

As AI has become more widely implemented, businesses have begun scaling back their payrolls.

New home sales rose in June

New homes sales fell 1.7% in December

Economy
February 20, 2026

Sales of new single-family houses in December 2025 were at a seasonally-adjusted annual rate of 745,000, according to estimates released jointly today by the U.S. Census Bureau and the Department of Housing and Urban Development. This is 1.7%...

Consumer Sentiment declined in April

Final: Consumer sentiment edged up 0.2 points in February

Economy
February 20, 2026

Consumer sentiment edged up 0.2 points month-over-month in February to 56.6, down 8.1 points from one year ago, according to final results of the University of Michigan Surveys of Consumers. The Current Economic Conditions Index increased 1.2 points...

Bill would strengthen criminal penalties for ATM robberies

Bill would strengthen criminal penalties for ATM robberies

Compliance and Risk
February 20, 2026

ABA is supporting a Senate bill to ensure that robberies of off-site ATMs carry the same legal consequences as bank robberies.

ABA, BPI seek transparency around Fed stress tests

ABA, associations recommend revisions to Fed stress test proposal

Compliance and Risk
February 20, 2026

The Federal Reserve’s stress test proposal is an encouraging step toward transparency, but further changes would help the agency more fully realize its goal of a more objective process that aligns capital charges with risk, ABA and five...

NEWSBYTES

ABA, associations propose bank capital reforms to boost mortgage lending

February 20, 2026

ABA DataBank: Joblessness rose in 2025 for white-collar jobs

February 20, 2026

New homes sales fell 1.7% in December

February 20, 2026

SPONSORED CONTENT

How Instant Payments Can Accelerate B2B Payments Modernization

How Instant Payments Can Accelerate B2B Payments Modernization

February 3, 2026
Digital Banking: The Gateway to Customer Growth and Competitive Differentiation

Digital Banking: The Gateway to Customer Growth and Competitive Differentiation

February 1, 2026
Planning Your 2026 Budget? Allocate Resources to Support Growth and Retention Goals

Why Every Digital Interaction Defines Your Brand Experience

February 1, 2026
Seeing More Check Fraud and Scams? These Educational Online Toolkits Can Help

Seeing More Check Fraud and Scams? These Educational Online Toolkits Can Help

November 1, 2025

PODCASTS

Podcast: How the SCAM Act would encourage platforms to go after scammers

February 4, 2026

A new kind of ‘community bank’ for small businesses

January 22, 2026

Podcast: A Lone Star banking perspective

January 15, 2026

American Bankers Association
1333 New Hampshire Ave NW
Washington, DC 20036
1-800-BANKERS (800-226-5377)
www.aba.com
About ABA
Privacy Policy
Contact ABA

ABA Banking Journal
About ABA Banking Journal
Media Kit
Advertising
Subscribe

© 2026 American Bankers Association. All rights reserved.

No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive

© 2026 American Bankers Association. All rights reserved.