When a bank becomes invested in the financial success of its customers, it opens up numerous opportunities to help the bottom line by helping the consumer. That’s the idea behind personal financial management offerings—also known as PFM. Not only does PFM provide a service that consumers want and need, but it also gives the bank the crucial data it needs to market the right products and services to the right people.
Browsing: Personal financial management
At a time of year when many Americans anticipate tax refunds, ABA has released seven tips to help them use the money wisely.
More than 6,350 bankers will deliver financial education lessons to nearly 171,800 teens nationwide this year as part of the American Bankers Association’s Get Smart About Credit initiative.
Today’s banking challenge isn’t getting more customers. It’s getting the right customers.
Mobile banking use is growing fast, and as mobile banking customers use it more frequently, they are able to move on more quickly to other life activities. That’s a finding from Citi’s 2018 Mobile Banking Study released today, and it’s an insight shared by Alice Milligan — chief digital client experience officer in the U.S. consumer bank group at Citi — in a bonus episode of the ABA Banking Journal Podcast.
Seventy-eight percent of U.S. retail bank customers say they are interested in receiving financial advice from their bank, but just 28 percent are currently receiving any, according to a new study released by J.D. Power today.
Insights from a Fed/CSBS survey of the community bank scene.
From digital lending and next-gen authentication to AI and IoT, these six trends will shape the future of your bank.
New in-app solutions enhance your mobile app’s value and deepen customer engagement.