Browsing: Data

Retail and Marketing

Today banks have the capacity to recreate the lifetime relationships that used to be the norm in banking. And if they want customers to stick around—even when they get offered a slightly better interest rate somewhere else—most banks need to put a heavier focus on communications. They must continually demonstrate to customers that they have offerings to meet their present and future financial needs, no matter what life stage they’re in.

Newsbytes

Ahead of yesterday’s House Energy and Commerce Committee hearing and today’s Senate Commerce Committee hearing — both on data privacy — ABA submitted statements for the record urging lawmakers to enact uniform national privacy standards that preempt the existing patchwork of state laws.

Cybersecurity

As the National Institute of Standards and Technology works to develop a sector-wide privacy framework, ABA yesterday joined the Bank Policy Institute and SIFMA in a comment letter encouraging NIST to consider existing data privacy frameworks already in place for financial institutions and to work collaboratively with the private sector.

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