Using Google Optimize experiments is a great way to perform a soft test of your website changes before implementing them across your site.
As regulators grow increasingly familiar with the new efficiencies and culture of the cloud service provider industry, there should be increasing customization in their oversight of cloud service providers.
In a statement for the record shared ahead of a House Financial Services subcommittee hearing on consumer access to personal financial data tomorrow, the American Bankers Association emphasized that it fully supports customers’ ability to access and share their financial data in a secure, transparent manner that gives them control.
Consumer data privacy concerns have some banks shifting their focus from customer acquisition to retention.
The aim of efficiently capturing and deciphering website user activity is to then deliver useful insights.
Every bank has access to certain kinds of customer data, but the key is compiling various silos into one overarching view that yields meaningful insights.
And why do companies need so much data?
The good news is providers of all sizes are beginning to allow analytics tracking from within their applications.
Banks can set themselves apart with bold creativity that sometimes falls outside the raw data.
Viewing financial fraud through the eyes of bad actors is the key to stopping it.