Precision direct response marketing: An efficient way to grow core deposits
Cloud-based technologies now make it possible to knit together many distinct types of information into a usable “data fabric” in ...
Cloud-based technologies now make it possible to knit together many distinct types of information into a usable “data fabric” in ...
Here are best practices for data-driven digital marketing to boost business and commercial banking sales productivity.
The bank compliance function stands on the brink of fundamental change driven by digital technology. This transformation has already begun ...
In 2023’s challenging environment, the key is ensuring your team has the right allocation of staff and agency resources.
The competition for customer deposits is going to continue to rise in the next few years and a dedicated retention ...
Banks are taking steps to reexamine their relationships with depositors, borrowers
‘We are transforming our marketing organization to prioritize targeted data-driven customer acquisition and lead generation programs.’
By treating data as a product, banks can maintain its quality, utility and relevance.
Another indication of significant challenges ahead is the 888-page final rule’s frequent use of a version of the term “reasonably ...
Bankers should familiarize themselves with privacy as well as the ways in which it manifests in the epicenter of AI ...
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