Forty-eight percent of consumers prefer a phone call over an email for urgent financial matters, and 63% reported ignoring calls from their financial institution because they didn’t recognize the number.
Most customers are dissatisfied with their credit card mobile apps and online options, according to recent studies by J.D. Power. Overall satisfaction with most digital channels has declined as usage has increased.
Changes we have seen in the past year have inspired new possibilities and marketers can turn those into actions.
Banks help themselves and their business clients by offering smart advice beyond the predictable
Learning how your bank is viewed by customers and potential customers provides important value.
Embrace this powerful opportunity to prove once and for all that your bank is everything you say it is.
As consumers become increasingly concerned about privacy and data security, building trust with customers is paramount for successful companies, according to a new global survey from Verizon and Longitude.
By Keith Brannan
By Joseph Lowe