This episode unpacks the potential (and pitfalls) of AI in marketing and the industry obsession with niche banking. The hosts explore what really drives results in banking and why chasing trends might lead to fragmented strategies. Plus, hear how meme culture is shaping post-Olympic narratives.
John Oxford, director of marketing at Renasant Bank, and Josh Mabus, president of the Mabus Agency, co-host the Marketing Money Podcast.
More work is needed to provide the regulatory certainty required to realize the promise of stablecoins and other digital assets, including ensuring that the same anti-money laundering regulations apply to equivalent financial activities, ABA said.
A new law establishing a regulatory framework for stablecoins has “gaps” that could pose risks to financial stability and consumer protection if federal and state regulators don’t establish safeguards for individuals and businesses, Federal Reserve Governor Michael Barr...
Getting the media mix right is one of the most important tasks a bank marketer does since it can make a meaningful difference to a bank’s bottom line.
Banks that are best positioned will be those that learn the risks, strengthen security and support post-quantum standards.
As banks explore stablecoins, they must keep in mind that Bank Secrecy Act and sanctions rules still apply, and that should guide their relationships with third parties that provide stablecoin services.
The future of banking will be defined not by whether banks use AI, but by how wisely they do so.
