Unpack the complexities of text messaging in bank marketing with Josh and John. From privacy dilemmas to effective tactics, this episode offers practical insights and humorous commentary for marketers navigating the digital landscape.
John Oxford, director of marketing at Renasant Bank, and Josh Mabus, president of the Mabus Agency, co-host the Marketing Money Podcast.
What a century of fraud can teach banks about the next generation of risk.
Many financial institutions are very good at building multi-generational family relationships and there is much to learn from them.
While frontier artificial intelligence models strengthen both cyberattacks and cyber defense, the financial costs for both are “asymmetric” and may favor attackers, according to a new bulletin published by the Bank for International Settlements.
A new committee to review state-level regulatory frameworks for stablecoins must adopt strong, transparent rules before it starts making decisions “that will shape the payment stablecoin market for years to come,” ABA and three bankers associations said.
As the various federal banking agencies race to establish separate regulations for stablecoin issuers, they should be open to reproposing any rule that conflicts with a regulation put forward by another agency, ABA and three banking associations said.
In a new comment letter, ABA highlighted the dozens of bankers who wrote to the Federal Communications Commission in support of stronger “know your customer” requirements for voice service providers that originate calls.
