ABA Banking Journal
No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
SUBSCRIBE
ABA Banking Journal
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
No Result
View All Result
No Result
View All Result
Home Retail and Marketing

Marketing Money Podcast: Exploring bank marketing via texts

Bank marketers are confronting challenges when using a simple digital tool.

June 24, 2024
Reading Time: 1 min read
Survey: Bank customers want more robust mobile options

Unpack the complexities of text messaging in bank marketing with Josh and John. From privacy dilemmas to effective tactics, this episode offers practical insights and humorous commentary for marketers navigating the digital landscape.

John Oxford, director of marketing at Renasant Bank, and Josh Mabus, president of the Mabus Agency, co-host the Marketing Money Podcast.

Tags: DataDigital marketingMarketing Money PodcastMobile banking
ShareTweetPin

Related Posts

Podcast: Tech transformation and AI to power bank growth

Podcast: Tech transformation and AI to power bank growth

ABA Banking Journal Podcast
April 29, 2026

F.N.B. Corporation has grown assets nearly 10x in two decades. On the latest episode of the ABA Banking Journal Podcast, presented by Nexcess, Vincent Delie discusses the role of data science, tech transformation and AI capabilities in supporting...

The value of deepening engagement with Hispanic communities

The value of deepening engagement with Hispanic communities

Community Banking
April 28, 2026

Leaning into local roots and relationships can create authentic connections. ‘If we do not identify what they need, then we are not going to be able to help them.’

AI in mortgages: Reshaping the lending lifecycle

AI in mortgages: Reshaping the lending lifecycle

Mortgage
April 27, 2026

Experts advise bank leaders to ensure AI is deployed responsibly, governed transparently and secured carefully.

BIS: Stablecoins fail as ‘sound money’

Banking groups seek more time for public input on Genius Act implementation

Compliance and Risk
April 21, 2026

ABA joined three banking sector associations in requesting that the Treasury Department and FDIC tie the public comment period for three proposed rules to implement the Genius Act to the issuance of a final rule on the matter...

Fed’s Waller calls for streamlining central bank operations

Fed’s Waller calls for streamlining central bank operations

Human Resources
April 21, 2026

Federal Reserve Governor Christopher Waller proposed that the central bank consolidate core functions such as human resources and IT across the 12 Reserve Banks instead of each bank being responsible for its own operations.

Washington Summit livestream schedule

Multibank MHCs gain fresh attention

Community Banking
April 21, 2026

The mutual bank holding company structure preserves local identity while addressing shared operational challenges.

NEWSBYTES

Powell to remain on Fed board amid investigation uncertainty

April 29, 2026

Oregon adopts tax credit to spur de novo bank formation

April 29, 2026

FOMC once again holds rates steady

April 29, 2026

SPONSORED CONTENT

Digital Account Opening: Think Outside the Box for Maximum Business Impact

Digital Account Opening: Think Outside the Box for Maximum Business Impact

April 29, 2026
Why Your Systems Keep Slowing Down — and What to Do About It

Why Your Systems Keep Slowing Down — and What to Do About It

April 21, 2026
Planning Your 2026 Budget? Allocate Resources to Support Growth and Retention Goals

How leading banks are enhancing customer engagement through financial data insights

April 10, 2026
Check Fraud Is Outpacing Legacy Controls. What Banks Should Evaluate Now.

Check Fraud Is Outpacing Legacy Controls. What Banks Should Evaluate Now.

April 1, 2026

PODCASTS

Podcast: Tech transformation and AI to power bank growth

April 29, 2026

Podcast: ABA’s ecosystem strategy to tackle fraud

April 22, 2026

Podcast: Capitalizing on opportunities to serve high-net-worth clients

April 9, 2026

American Bankers Association
1333 New Hampshire Ave NW
Washington, DC 20036
1-800-BANKERS (800-226-5377)
www.aba.com
About ABA
Privacy Policy
Contact ABA

ABA Banking Journal
About ABA Banking Journal
Media Kit
Advertising
Subscribe

© 2026 American Bankers Association. All rights reserved.

No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive

© 2026 American Bankers Association. All rights reserved.