ABA Banking Journal
No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
SUBSCRIBE
ABA Banking Journal
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive
No Result
View All Result
No Result
View All Result
Home Retail and Marketing

Making Sustainable Homeownership More Achievable

October 19, 2018
Reading Time: 2 mins read

By Corey Carlisle

The ability to own a home has long been a cornerstone of American life. Yet, the path to homeownership continues to be a challenge for many. Saving for a down payment is frequently cited a primary barrier to homeownership.

Consumers often think they need to put more down than lenders actually require, and many are unaware that low- or no-down payment assistant programs are available to eligible borrowers.

Woodforest National Bank in the Woodlands, Texas, believes increasing access to homeownership is critical to building thriving communities and helping low- and moderate-income families build wealth. As part of the $5.4 billion bank’s efforts to break down barriers to achieving homeownership, the bank formed a first-of-its-kind private-public venture with the Texas Department of Housing and Community Affairs to expand LMI homeownership though an innovative $10 million loan agreement that increased access to down payment and closing costs assistance. This transaction was an affordable source of capital for TDHCA that provided zero-interest DPA loans, which in turn enabled TDHCA to offer more first mortgages at more affordable rates to (mostly LMI) first-time homebuyers.

The Woodforest/TDHCA venture has been a great success. The full $10 million was deployed in six months, much faster than anticipated, and generated significant demand with more than 1,400 requests for DPA remaining on the waitlist as of 2017. Through DPA, TDHCA was able to make homeownership possible for nearly 1,600 new first-time homebuyers.

Wells Fargo and NeighborWorks America, the congressionally chartered nonprofit that supports community development in the U.S., have a long history of collaboration on providing home-buying tools, resources and credit to homeowners across the nation. In the wake of the housing crisis, the two organizations launched NeighborhoodLIFT, a program to support sustainable homeownership and advance neighborhood stability through down payment assistance and financial education. Program funding comes through the Wells Fargo Foundation—the single largest corporate philanthropic effort of its kind in the bank’s history—and the overall administration and operations of the program are undertaken by NeighborWorks America.

NeighborhoodLIFT has helped create more than 13,900 homeowners and revitalize neighborhoods in 52 communities since 2012. The program has three pillars. First, down payment assistance for first-time homebuyers and potential homebuyers ready to re-enter the market. Locally designed programs met local housing priorities, totaling more than $30 million in grant to support community revitalization efforts for a dozen of the participating housing markets. Second are local outreach events designed to provide homebuying education and support. Any applicant who is approved and receives the down payment assistance must take eight hours of pre-purchase counseling and education from a HUD-certified housing counseling agency. Finally, down payment assistance grant recipients are required to stay in the home for three to five years to ensure the buyer has full stake in the decision to purchase and occupy the property.

These commitments to responsibly create sustainable homeownership and advance neighborhood recovery were recognized by the American Bankers Association’s 2017 Community Commitment Award for affordable housing, with Woodforest winning the award and Wells Fargo receiving an honorable mention.

Corey Carlisle is senior vice president for bank community engagement at ABA and executive director of the ABA Community Engagement Foundation.

Tags: ABA FoundationHomeownership
ShareTweetPin

Related Posts

Cost of funds shoots to top of community bankers’ concerns in 2024

Survey finds most consumers want to maintain bank branch access

Community Banking
August 14, 2026

U.S. consumers want digital banking convenience but also want to maintain access to bank branches and people for complex issues and personalized financial guidance, according to a new survey by Santander.

Banks, Sports Sponsorships and COVID: Three Ways to Win

The new playbook for banking athletes

Retail and Marketing
August 10, 2026

An ABA Banking Journal series explores how banks are adapting to the financial needs of student athletes, professionals and the sports industry around them.

National Bankers Association partners on program to help close the racial wealth gap

How banks can garner their share of the wealth transfer windfall

Wealth Management
August 3, 2026

Many financial institutions are very good at building multi-generational family relationships and there is much to learn from them.

Nothing ‘nil’ about NIL

Nothing ‘nil’ about NIL

Retail and Marketing
July 28, 2026

Five years after court rulings and NCAA changes freed up student-athletes to be compensated, banks of all sizes are finding new opportunities to connect with audiences.

Q&A: Sports banking in a changing universe

Q&A: Sports banking in a changing universe

Wealth Management
July 14, 2026

'This is an incredibly exciting time for college athletics ... For banks, this evolution presents a tremendous opportunity.'

Big sports names align with wealth biz

Big sports names align with wealth biz

Wealth Management
July 13, 2026

JPMorganChase, spotting a need to help athletes manage their financial lives, launches a star athletes council.

NEWSBYTES

FDIC issues relief guidance for Mississippi, West Virginia banks affected by storms

August 17, 2026

ABA offers recommendations for changes to CAMELS rating system

August 17, 2026

Treasury proposes rulemaking for licensing payment stablecoin issuers

August 17, 2026

SPONSORED CONTENT

Beyond Surveillance: Rethinking Security for Modern Financial Institutions

Beyond Surveillance: Rethinking Security for Modern Financial Institutions

August 12, 2026
Relationship Banking at Scale: Why Banks Need The Digital Sales & Service Platform

Relationship Banking at Scale: Why Banks Need The Digital Sales & Service Platform

August 1, 2026
Why Your Systems Keep Slowing Down — and What to Do About It

Examiners Are Now Looking at Your Non-Core Systems

June 11, 2026
Your Floorplan Audit and Your Credit Decision Are Weeks Apart. That Gap Has a Price.

Your Floorplan Audit and Your Credit Decision Are Weeks Apart. That Gap Has a Price.

June 1, 2026

PODCASTS

Podcast: Banking the brave new world of college athletics

August 4, 2026

Podcast: Tactics for meaningful strategic planning

July 28, 2026

Podcast: Why it might be time to revisit a key FDIC ratio

July 23, 2026

American Bankers Association
1333 New Hampshire Ave NW
Washington, DC 20036
1-800-BANKERS (800-226-5377)
www.aba.com
About ABA
Privacy Policy
Contact ABA

ABA Banking Journal
About ABA Banking Journal
Media Kit
Advertising
Subscribe

© 2026 American Bankers Association. All rights reserved.

No Result
View All Result
  • Topics
    • Ag Banking
    • Commercial Lending
    • Community Banking
    • Compliance and Risk
    • Cybersecurity
    • Economy
    • Human Resources
    • Insurance
    • Legal
    • Mortgage
    • Mutual Funds
    • Payments
    • Policy
    • Retail and Marketing
    • Tax and Accounting
    • Technology
    • Wealth Management
  • Newsbytes
  • Podcasts
  • Magazine
    • Subscribe
    • Advertise
    • Magazine Archive
    • Newsletter Archive
    • Podcast Archive
    • Sponsored Content Archive

© 2026 American Bankers Association. All rights reserved.