Spotlight on Geotargeting with Guest Shelly Loftin

A Marketing Money Podcast

The Marketing Money team is back with an in-depth discussion on how you can use geotargeting to optimize your bank’s digital campaigns.

Also joining them this week is special guest Shelly Loftin, ABA’s senior vice president of retail banking, payments and lending. She discusses the upcoming ABA Bank Marketing Conference in Baltimore, where things are rumored to get “Dungeness.”

Join the fun as Loftin gives the inside scoop to John Oxford of Renasant Bank and Josh Mabus of Mabus Agency on the latest Marketing Money Podcast.