The ABA Foundation, ABA’s 501(c)(3) nonprofit affiliate, is today unveiling a new online tool to showcase banks’ corporate social responsibility programs. Building on entries in ABA’s Community Commitment Awards since 2012, the interactive map can be searched by state, category and bank asset size.
The map can be used by members of the media and the public seeking to understand what banks in their communities are doing, as well as by bankers looking for new community engagement ideas. “This map was designed not only to acknowledge the great work banks have done, but to act as a resource for those looking to do more and to alert consumers of the programs available to them,” said ABA SVP Corey Carlisle.
The new tool is being announced today at the White House Conference on Aging. “Our Financial Exploitation Education program, designed to protect older Americans from financial abuse, is one of many featured on ABA’s new interactive map,” said Scott Dueser — president and CEO of First Financial Bank, Abilene, Texas — who is representing ABA at the White House conference. “We hope that by sharing the details of our program and what’s made us successful in protecting our customers, other banks will be encouraged to adopt similar initiatives.”