In adjusting to current market demands, banks must expand their engagement efforts in order to attract new clients as well as deepen relations to retain existing clients.
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Adopting a strategic approach with your servicing communications can build more resilient customer relationships.
DXPs provide a proven path to consistent, relevant messaging to consumers that also positively impacts the bottom line.
The imperative of developing digital banking products and marketing will increase as will more effectively executing automation and building important communities through social media.
Application fraud and account takeover attacks have soared during the pandemic, but modern technologies enable secure and convenient banking
Banks are balancing the need to provide help with their digital tools while continuing to deliver traditional banking customer service.
Privacy issues matter more than ever, especially in light of European and U.S. regulations regarding how consumer information can be aggregated, shared and used to market products and services.
The coronavirus crisis is (hopefully) a once-in-a-lifetime event, but the way banks respond and adapt to its challenges has the potential to forever change the way they do business.
Now is the time to fully embrace and engage not just the online account opening process but smart digital marketing to support it.
Business conditions were most often called the single biggest challenge facing community banks, according to an annual survey released yesterday by the Conference of State Bank Supervisors.