Marketing automation drives value for bank marketers
Automation can assist bank marketers with lead analysis, scoring and pipeline reporting when built into a bank's CRM or automation ...
Tag: Technology
New survey highlights importance of CRM in martech toolbox
Marketing automation, analytics and data platforms, and AI-powered marketing tools have increased substantially.
Survey: Majority of financial institutions deploying generative AI
While banks have long employed artificial intelligence tools, a new survey shows that a majority of banks globally have either ...
Marketing Money Podcast: What the AI buzz means for banks
A technology unlike any other, which banks and bank marketers are rapidly exploiting.
AI’s rapid rise compels smart risk management for banks
Bankers are considering not only their own institutions’ use of AI but that of their technology partners and vendors as ...
Tech trends for 2025: A special report
Governance, risk and oversight of technology -- plus innovative ways to do them -- top banks' agendas.
More partners, more risk, more oversight
Education and expertise demands rise for boards amid growing oversight expectations for BaaS and fintech partnerships and other third party ...
Revolutionizing Commercial Lending: A Look Inside DataScan360
SPONSORED CONTENT PRESENTED BY DATASCAN In today’s fast-paced financial world, the need for comprehensive, efficient solutions for managing dealer commercial ...
‘The common denominator’
What banks and their tech partners are looking for in each other.
Precision banking: The ‘digital twin’ advantage
Digital twins serve as strategic planning models across a bank’s people, processes and technology.
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