Visa today announced the launch of Quick Chip for EMV, a technology enhancement designed to speed up EMV card authorizations to two seconds or less and allow shoppers to dip and withdraw their cards instantly — just as they do with magstripe cards.
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Six months after the EMV card fraud liability shift, more than four in 10 retailers have not updated terminals in any of their stores, and an additional quarter of retailers have completed updates of less than half of their terminals, according to a survey by the website CardHub.
The retail industry’s continued emphasis on static technologies impedes innovation and stands in the way of consumer protection, said ABA SVP Jess Sharp in an op-ed in The Hill today.
With a retail industry lobbying group visiting Capitol Hill offices this week, ABA sent a memo today to members of Congress rebutting retailers’ claims about data security.
Nearly all U.S. adults are aware of EMV transition, while 7 in 10 already have a chip card in their wallet.
Adoption of EMV chip technology among both retailers and consumers grew exponentially in 2015, according to new data from Visa.
In 2015, ABA’s spokespeople handled 2,305 media inquiries and the association appeared in more than 2,063 stories, according to the ABA Public Relations Year in Review report.
The chip is key to the security of new EMV cards, ABA SVP Jess Sharp said in an American Banker op-ed yesterday rebutting claims that chips should always be paired with PINs instead of signatures for verification.
During this holiday season, nearly one-quarter of small businesses that accept card payments have no plans to implement EMV-enabled terminals.
To help consumers make the most of new chip cards during the holiday shopping season and understand their security benefits, ABA has launched a new education campaign.