New ABA Video Showcases Bank Response to Hurricanes


At ABA’s Annual Convention in Chicago today, the American Bankers Association unveiled a new video spotlighting how bankers pitched in and responded to the wave of devastating hurricanes that hit Texas, Florida and Puerto Rico this fall.

In Texas, the six-minute video spotlights the efforts of one community Bank in Rockport, where Hurricane Harvey made landfall. It also showcases a commercial lender working as a first responder in the Houston area, bank support for small business recovery and food relief and even a Pennsylvania bank whose employees personally delivered a truckload of supplies.

Meanwhile, in Florida, the video shows how a community bank helped business customers flooded by Hurricane Irma run payroll over the bank’s systems, how a regional bank deployed a mobile branch to open right away and how a community bank provided much-needed supplies to a local nonprofit.

ABA continues to urge bankers to join the association and its employees in supporting the ongoing recovery from hurricanes Harvey, Irma and Maria.

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About Author

Evan Sparks

Evan Sparks is editor-in-chief of the ABA Banking Journal and vice president for publications at the American Bankers Association.