The CFPB this week issued guidance warning mortgage comparison-shopping digital platforms that they are violating federal law if they direct shoppers to lenders or other real estate settlement service providers who pay referral fees to the platform.
Browsing: Mortgage marketing
The average mortgage customer experience has become increasingly commoditized, with few lenders finding a way to stand out from the competition, according to a new survey by J.D. Power.
Mortgage loan officers can leverage social media marketing to build better customer relationships.
The frothy housing market can create challenges for borrowers and lenders. Bankers can help by alerting borrowers up-front to the risks.