Here’s a five-step approach to ensuring customers and employees see you in your best light during a merger.
Browsing: Merger and acquisition
Read and listen to learn about three lines of M&A marketing strategies you need to be aware of—whether you work for one of the banks in the transaction or a competitive bank in the same market.
These seven steps at the start of an M&A process will go a long way toward creating the best customer experience and optimizing the deal.
Podcast Interview with Rick Hall and Wendi Phillips